Operating scope
Country head
Capability
All capabilities
Active handovers
0
Outcomes written back
0
Connected work · Business vertical
Vertical · 8.4m members · 6 markets
Customer, loyalty and marketing
Lulu Connect members, campaigns, stores' local social and service.
AED 74m modelled a year4 AI products4 agents on shift64% AI maturity
Loyalty active
+6 pts41%
Dormancy recovered
+88k312k members
Campaign ROI
+1.2x4.1x
Answered in 2 min
+21 pts88%
Six months, all four measures
Indexed to each measure's own scale.
Modelled value by product
AED millions a year.
How this vertical is wired into the rest
Nothing here is standalone; each link is live.

